Job Location: Alba
Company Description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
Diversity Statement
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
About the Role:
As a Junior Brand Manager for Kinder Cioccolato, Tronky, Duplo, Brand Social Responsibility, and Kinder Joy of Moving, you will be part of the Kinder Marketing Team and contribute to the success of some of our most iconic brands in the in-between meals segment. You will actively support brand growth, positioning, and visibility through the implementation of a full 360° marketing strategy that includes ATL and BTL activities, communication, promotions, and digital touchpoints. You will also take a leading role in managing and developing initiatives linked to brand social responsibility and Kinder Joy of Moving, ensuring alignment with the brand's values and long-term goals.
Main Responsibilities:
You will support the planning and execution of the brand strategy across the full marketing mix—working on consumer targeting, pricing strategies, and long-term brand planning. You will conduct sell-in and sell-out data analysis, monitor stock levels and market performance, and turn insights into action. Collaborating closely with the Market Research & Media team, you will identify opportunities and recommend corrective actions where needed.
In the area of communication and advertising, you will contribute to the definition of strategic directions and develop briefs for creative agencies. You will evaluate the performance of media campaigns using both qualitative and quantitative tools and be involved in the full cycle of campaign development—from idea to execution.
Your responsibilities will also include managing the advertising and reative budget, tracking costs, and ensuring alignment with financial targets. You will help define sales and promotional plans across different formats, coordinating yearly activities across touchpoints.
A key part of your role will be leading and coordinating the communication, events, and project development related to Brand Social Responsibility and Kinder Joy of Moving. You will be involved in stakeholder management, aligning internal and external partners to ensure consistency and impact.
Who we are looking for:
You bring with you a Master's degree in Economics, Marketing, or a related field, along with 2–3 years of experience in Marketing or Trade & Shopper Marketing. You are equipped with strong analytical thinking and a strategic mindset, allowing you to navigate data confidently and turn it into impactful brand actions.
You contribute your experience in working across 360° marketing plans, from ATL and BTL campaigns to budget and cost control. You're comfortable building long-term brand plans and developing activation calendars that respond to both market trends and brand strategy.
You're fluent in both Italian and English, and highly proficient in Microsoft Excel (including pivot tables, VLOOKUP, and other advanced functions). You understand what it takes to manage multiple projects and can collaborate across teams and stakeholders with clarity and purpose.
Most importantly, you bring energy, curiosity, and a desire to make a real difference—not just for the brands you manage, but also through meaningful social impact initiatives tied to brand responsibility and Kinder Joy of Moving.
Ready to Take the Next Step? If you're a curious, data-driven marketer with a passion for building brands and creating impact, we'd love to hear from you. Apply now and help shape the future of Kinder's most loved products and initiatives.
How to be successful in the role and at Ferrero:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you'll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.