ITALIAN HOSPITALITY COLLECTIONItalian Hospitality Collection is a portfolio of hotels, resorts and spas, hand‐picked for their beauty, history and enchanting surroundings.Chia Laguna Resort in SardiniaFeaturing 3 different hotels – Conrad Chia Laguna Sardinia, Baia di Chia Resort Sardinia – Curio Collection by Hilton, and Hotel Village, with a total of 424 keys and a conference centre with 8 meeting rooms for up to 900 delegates.Fonteverde Lifestyle & Thermal Retreat in TuscanyA member of the Leading Hotels of the World, with 78 keys and 3 meeting rooms for up to 85 delegates.Grotta Giusti Thermal Spa Resort in TuscanyA member of the Autograph Collection by Marriott, with 68 keys and 4 meeting rooms for up to 60 delegates.Bagni di Pisa Palace & Thermal Spa in TuscanyA member of the Leading Hotels of the World, with 61 keys and 3 meeting rooms for up to 100 delegates.Le Massif Hotel & Lodge in CourmayeurA member of the Leading Hotels of the World, with 80 keys and nearby meeting facilities for up to 150 delegates.Sister properties, part of the portfolio:Ambasciatori Palace160 rooms, the first Intercontinental brand of IHG in Italy, built in 1900 to host ambassadors in Rome, then serving as the American Embassy Library in 1946, an historic building located in the heart of Via Veneto, is the ideal place to experience Rome's fusion of ancient history and modern sophistication.Anglo American Florence118 rooms, a historic hotel part of Curio Collection by Hilton, which dates to the 19th‐century, is in a quiet area of central Florence, a 10‐minute walk from Firenze Santa Maria Novella. The newest property part of the group, opened in 2024.Duo Milan Porta Nuova239 rooms, vibrant design, and dynamic spaces that welcome coworking and socializing, the hotel marks the Marriott‐Tribute Portfolio's entry into Milan, Italy's financial and design capital.Our mission is to bring together out‐of‐the‐ordinary properties, offer our guests memorable experiences in true Italian style, give our employees stimulating places to work and grow professionally, and achieve our shareholders' financial goals.JOB AIMSA Digital Marketing Executive is responsible for implementing and managing online marketing campaigns and website to promote a company's products or services. Moreover, one of the main goals will be optimize the CRM management and implement strategies and best practises. This role involves working across various digital platforms to increase brand awareness, drive traffic, and generate leads.This position is ideal for a motivated and creative individual eager to contribute to a company's online presence and growth through innovative digital marketing initiatives.This role reports to the Digital Marketing Manager, splitting the activities, and works closely with other departments to maintain a cohesive brand voice and strategic approach.The candidate will be Milan based with one day of remote work possible. Working hours are from 9:00 to 18:00, Monday to Friday.JOB REQUIREMENTS
Bachelor's degree or any study title in marketing, communications, business, or a related field.1-3 years of experience in digital marketing or a similar role.Proficiency in digital marketing tools and platforms such as Google Ads, Facebook Ads Manager, and HubSpot.Knowledge of CRM, SEO, SEM, social media marketing, and email marketing.Strong written and verbal communication skills.Analytical mindset with attention to detail.Creative and innovative thinking.Italian speaking, mandatory knowledge of English language.
KEY RESPONSIBILITIESDigital Campaign Execution
Execute, and monitor digital marketing campaigns across platforms such as website both branded and vanity, search engines, and email.Ensure campaigns align with the company's overall marketing strategy, budget & Digital Marketing Manager's indications.
CRM
Management of CRM activities, for implementation of best practises and better usage.Collaborate with relevant departments, eg. Revenue, to optimize strategies aiming incremental revenue.
Search Engine Optimization (SEO)
Optimize website content to improve search engine rankings.Conduct keyword research and analysis to drive organic traffic.
Pay-Per-Click (PPC) Advertising
Manage and optimize paid advertising campaigns on Google Ads, Facebook Ads, and other platforms.Track and adjust campaigns to achieve maximum ROI.
Content Creation
Create engaging content for websites, online marketing campaign, DEMs, e-commerce, and email marketing.Work with designers, graphic and content creators, to produce visuals and multimedia content.
Local Campaigns Management
Develop and schedule local marketing campaigns on Facebook based on hotels need, to increase ancillary revenue incomes.Monitor the results and adjust where needed.
Newsletters/DEMs
Design and execute email campaigns to nurture leads and engage customers.Analyse open rates, click‐through ra