Overview
Senior Product Manager, BLE & Advanced Technologies at Beontag — lead the Bluetooth Low Energy (BLE) portfolio and help shape the future of connectivity.
Beontag is a global provider of IoT solutions and graphic and label materials with operations in more than 20 countries and a footprint in over 40 markets. Beontag is committed to sustainability and a diverse, equitable work environment.
What you'll do
* Define and maintain the vision, strategy, and roadmap for the BLE product line and other emerging technologies, aligning with market trends, customer needs, and company objectives.
* Identify and evaluate new market opportunities, technologies, and applications to expand the portfolio.
* Develop value propositions and positioning for BLE solutions in target verticals.
* Collaborate with sales, marketing, engineering, and operations to translate strategy into actionable product development and commercialization plans.
* Manage the full product lifecycle, from concept, business case creation, development, through launch, maturity, and end-of-life (EOL).
* Conduct competitive analysis, market research, and pricing reviews to ensure product competitiveness and profitability.
* Monitor product performance and customer feedback to identify improvement areas and guide next-generation development.
* Drive end-of-life decisions, including phase-out planning, customer communication, and replacement strategies.
* Maintain accurate product documentation, including datasheets, product guides, and internal training materials.
Additional responsibilities
* Support the sales team with product knowledge, competitive differentiation, and customer engagement together with the technical support team.
* Represent the BLE product line at industry events, conferences, and customer meetings.
* Collaborate with cross-functional teams to ensure timely and quality product launches.
* Track regulatory compliance, quality standards, and certifications relevant to the BLE portfolio.
What you'll bring
* Bachelor’s degree in engineering, business, or related field.
* Working experience in BLE and knowledge on current BLE market from product or business development position.
* Proven experience in product management, preferably in wireless communication technologies (BLE, IoT, RFID, etc.).
* Strong analytical, strategic thinking, and problem-solving skills.
* Excellent communication skills with the ability to engage both technical and commercial stakeholders.
* Experience in competitive analysis, pricing strategy, and lifecycle management.
* Good written and spoken English.
Reporting line
This position reports directly to the Global Product Director.
Location
This position can be based in Finland, Italy, Sweden, or Poland.
Note To Applicants
Our recruitment process involves multiple steps, and selected candidates will be contacted via email by Beontag Talent Acquisition team. Please note that all interviews will be conducted in English.
Candidates must have the legal right to work in Europe, as this position does not include visa sponsorship.
At Beontag, we value diversity and believe that a mix of backgrounds, cultures, and experiences drives our success. We are committed to gender equality, with a target to have women make up 40% of our workforce and 50% in management positions by the end of 2030.
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Product Management
* Business Development
* Project Management
Industries
* Appliances, Electrical, and Electronics Manufacturing
* Data Infrastructure and Analytics
* Packaging and Containers Manufacturing
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