Changan is one of China’s leading automotive manufacturers, recognized globally for innovation, quality, and a strong focus on electrification. Changan Italy is currently in a start‑up phase, building its organization, commercial processes, and dealer network from the ground up.
We are a motivated, energetic, and entrepreneurial team committed to shaping Changan’s growth in the Italian market, particularly through a new generation of electric and electrified vehicles.
Zone Sales Manager – Changan Italy (Nort-East)
The Zone Sales Manager (ZSM) is a pivotal field role responsible for driving sales performance, dealer development, and customer experience across the assigned region.
The role requires strong execution capabilities, strong field presence, and the ability to build structure while delivering immediate commercial results.
A solid understanding of the Italian automotive retail landscape and the transition toward electrified mobility (BEV/PHEV) is essential.
Dealer Network Management
● Develop, support, and elevate the dealer network to achieve sales, profitability, and customer experience targets.
● Monitor key KPIs: sales performance, pipeline quality, stock rotation, test drives, conversion rates, and CRM usage.
● Ensure dealer compliance with brand standards, processes, and operational guidelines.
● Accelerate network readiness for electrified vehicles, including showroom setup, training, charging ecosystem, and customer education.
Sales Performance & Market Development
● Build and execute regional sales plans aligned with national objectives.
● Identify local growth opportunities and implement initiatives to improve market penetration and brand visibility.
● Closely monitor market trends, competitor dynamics, and the evolution of EV adoption in the region.
● Support early market development in a brand-building phase, balancing volume growth with premium positioning.
Business Operations & Execution
● Deliver accurate forecasting of regional sales volumes and dealer orders.
● Support product launches, commercial campaigns, and tactical sales initiatives.
● Act as the first escalation point for operational challenges impacting sales execution.
Start-Up Contribution
● Contribute to shaping the commercial culture and field standards of Changan in Italy.
Build trust-based relationships with dealer principals, owners, and sales leaders.
● Act as a credible business partner, able to challenge and support the network.
● Work cross-functionally with marketing, aftersales, product, EV operations, and network development teams.
Provide clear and structured reporting on dealer performance, risks, and growth opportunities.
● Present regional performance updates during internal business reviews.
Bachelor’s degree in Business, Economics, Marketing, or related field.
● 4–7 years of automotive experience in sales, dealer management, or field operations (OEM experience preferred).
● Proven exposure to electrified mobility (BEV/PHEV), product launches, or EV network readiness.
● Strong understanding of the Italian automotive retail ecosystem.
● Demonstrated track record in improving dealer performance and delivering sales targets.
Experience in start-up, scale-up, or brand launch environments is a strong plus.
Solid analytical capabilities combined with strong commercial intuition.
● Familiarity with CRM systems, sales dashboards, and MS Office tools.
● Availability for frequent travel within the assigned region.
● Professional fluency in Italian and English is required.
High visibility, real ownership, and tangible business impact.
● Long-term growth opportunities within a rapidly expanding global automotive group.
Shape a brand. Grow a market. Make your mark in Italy’s next big automotive story!