PROGRAMMATIC TRADER
Client: WWD Agency (ATL/BTL).
The purpose of this role is to work within Media and Adtech team on all programmatic activities, social, digital planning and leading innovation across the digital mix.
Office: Milano Centro.
Hybrid work schedule: 1 day of smart working.
Key Responsibilities
* Monitor campaign delivery through DSPs UI to ensure spend and impressions are aligned with pacing targets
* Handle reporting to assess key performance indicators (CPM, CTR, CPC, Viewability, VTR, etc.) and optimize campaign performance.
* Support media planning and budget management
* Client accounting
* Handle relationships with major publishers and programmatic vendors
* Collaborate with cross-functional teams and contribute to improving internal workflows and reporting processes
* Handle international relationship with European headquarter
* Keep track of spending, budget allocation and support monthly financial reporting
Requirements
* University degree in Communication / Economics or relevant studies
* Able to work in team and on multiple projects simultaneously
* Knowledge of major DSP (Dv360,TTD, Amazon) Tracking (CM360) and ad verification tools
* Social trading knowledge would be an advantage
* Strong interest in digital advertising and media innovation
* Good knowledge of Microsoft Office (Excel, Power Point)
* Accuracy, precision, attention to details
* Open-minded and lateral thinking
* Proactivity, curiosity, and a strong desire to learn
* Positive attitude
* Fluent in English