About us With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Join us to collaborate, explore, and innovate as you build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn, and unlock a brighter, more exciting future. About the role Role & Responsibilities Build a sell-out culture for the territory, appropriately setting depletion targets by customer and setting incentives via trade terms and trade investments that support this shift in focus. Visit the assigned cluster of Wholesalers customers in the territory based on call frequency established for the relevant customer category. Develop a deep knowledge of customer structure, policies, and selling methods. Analyze and recommend the best wholesaler options supporting RTC objectives based on company guidelines (segmentation criteria). Develop collaborative and positive relationships with key distributors. Drive category and brand educational programs for the WHS sales force leveraging Brand Ambassadors. Negotiate commercial agreements in line with Diageo Italia’s policies. Create value for both Diageo and customers through JBPs. Implement sell-out programs with Wholesalers (e.g., leaflets, sales incentives, distribution). Set clear sales targets, KPIs, and objectives. Key outcomes: MS GROWTH: Drive MS growth in assigned area. NSV Growth GM%: Lead customer P&L to optimize investments and growth. Customer Stock: Maintain optimal stock levels to avoid OOS and overstock. Credit Management: Ensure timely payments and adherence to credit policies. About you Requirements: Strong negotiation and communication skills. Good relationship-building skills, confident, transparent. Innovative thinking and team spirit. Strong organizational skills. Results-oriented and trustworthy. High analytical and problem-solving abilities. Flexible and adaptable to changing environments. Proficient in MS Office. Minimum 3-5 years of commercial experience in field sales, preferably in FMCG beverage industry. Proficient in Italian and English. Working with us Flexibility This is key to success in our business. Many staff work flexibly, including part-time and compressed hours. Discuss your flexibility needs with us and apply without hesitation. Diversity statement Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. We value everyone regardless of background, disability, religion, gender identity, sexuality, or ethnicity. Diversity is a key enabler for our growth and success. Worker Type : Regular Primary Location: Turin Additional Locations : Job Posting Start Date : 2024-05-22 J-18808-Ljbffr