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ABOUT YOUNET MEDIA
Job Description
ABOUT YOUNET MEDIA
YouNet Media is a member of YouNet Group - The leading SocialTech Group creating value for enterprises by applying Social Technologies in a variety of business areas including sales, marketing, and operations.
YouNet Media is the leading Social Media Analytics platforms & services in Viet Nam, owning SocialHeat - The No.1 Social Listening Platform and SociaLift - the largest influencer analytics platform.
We are looking for one Marketing Executive who will join our team to make the great products to market.
MISSION
Working with the Vietnam‘s No.#1 Platform of Social Listening, Influencer Analytics and Social Trend Analytics, your mission is to:
* Elevate YouNet Media‘s brand attractiveness by creating compelling marketing content and managing effective communication channels that resonate with Vietnam‘s top brands.
* Transform social and market data into actionable insights for the Marketing team, ensuring these insights are effectively integrated into all marketing materials and campaigns.
* Support product development and communication through active participation and the creation of engaging content, ultimately contributing to the success of YouNet Media‘s offerings in the market.
Roles & Responsibilities
* Content Marketing (40%)
* Conduct research & data analysis to inform the creation of in-depth content (industry, market, and trend analysis)
* Write content, produce basic images, and simple videos for various channels (Facebook, LinkedIn, Website, Email, PR, etc.)
* Monitor new trends and update content accordingly
* Media Channels Operation (40%)
* Operate online communication channels (Facebook, LinkedIn, TikTok, Website, Email)
* Coordinate with partners to execute Below-The-Line (BTL) activities (Press Conferences, Sponsorships, Events)
* Interpret data to assess channel effectiveness and collaborate on developing activity plans
* Product Marketing (20%)
* Support for product development and communication activities
Report to: Marketing Manager
Promotion: Senior Marketing Executive
Work Relations
* Internal:
o YNM: Marketing Team, Business Development, Data, Research
o Other Business Units: Buzzmetrics, YouNet Group Holdings
* External:
o Client: Marketing Team, Brand Team, Communication Team
o Partner: Agency, Newspaper
Benefits
* Competitive salary, 13th month salary, KPI bonus
* Premium healthcare insurance (after one employment year)
* 12 days of annual leave & 5 days of sick leave
* Performance appraisals and promotion every year
* Standard health check
* Company trip, Year end party, Team building
* Occasion-based offerings: Birthday, wedding, maternity, ...
* Parking support
* Equipment for work (PC / laptop)
* Free in-house entertainment facilities: foosball, book tree, coffee and snack
Requirements
* Education
* Bachelor‘s degree in Marketing, Communications, Economics, or a related field from a reputable university.
* Knowledge
* Business English in Reading & Writing
* Strong understanding of marketing principles
* Familiarity with various digital media platforms (Facebook, LinkedIn, TikTok, Website, Email) and content trends specific to these channels.
* Knowledge of market research and industry trend analysis
* Basic knowledge of content creation (copywriting, basic image, and simple video production)
* Skill
* Knowledge of basic statistics is must have
* Strong writing and content editing skills
* Strong project management/organizational skills
* Good at communication and interpersonal skills
* Ability to produce simple images and videos is a plus
* Experience
* Minimum 1 year of professional experience in a similar role (experienced in B2B marketing is a huge plus but not mandatory)
* Personality
* Be strong attention to details
* Positive thinking and can-do attitude
* Others:
* Demonstrates critical thinking, creativity, and a strong desire for innovation
Application form
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Seniority level
* Seniority level
Entry level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
IT Services and IT Consulting
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