Brand Manager META+
Are you ready to make a difference in the world of rare diseases?
As our Brand Manager META+, you'll be at the forefront of defining tactical plans and implementing marketing activities to achieve business objectives.
Reporting to Alexion's Franchise Lead, you will tailor disease and product strategies to optimally enter and grow a diverse portfolio of products at various lifecycle stages.
With therapeutic areas ranging from Rare Tumors to Endocrinology, Bone, and Metabolic diseases, you will contribute to designing disease strategies and strive for executional excellence in operationalizing initiatives.
Accountabilities
Strategic Leadership & Market Intelligence
Co-lead therapeutic area market analysis and patient journey mapping with Franchise Lead
Conduct comprehensive market research including competitive analysis, trends, and scenarios
Identify strategic opportunities and business challenges
Cross-Functional Collaboration & Planning
Partner with Field Force, Medical, Regulatory, Legal, Finance, and Value & Access teams
Coordinate integrated pre-commercial and commercial activities aligned with disease strategy
Collaborate with Global / Regional counterparts on strategy development and implementation
Financial Management & Performance
Develop revenue KPI models and monitor investment performance using data-driven insights
Manage therapeutic area budgets and resource allocation
Ensure end-to-end project execution and prioritization
Commercial Execution & Field Support
Drive innovative sales programs with National Sales Lead and Regional Account Managers
Develop training materials and support field personnel engagement
Create local marketing materials and manage promotional agencies
Stakeholder Engagement & Communications
Lead Opinion Leader and key stakeholder engagement programs
Develop multichannel communication strategies aligned with brand objectives
Coordinate cross-functional brand teams and track implementation outcomes
Compliance & Values
Role model company values with focus on 360° compliance and ethical decision-making
Ensure adherence to regulations while prioritizing patient needs
Apply the "right thing to do" approach in all business decisions ("should we do it?" rather than "may we do it?")
Essential Skills / Experience
University degree in science or business/economics, or relevant combinations of academic degree and experience
5+ year previous marketing experience in a pharmaceutical environment with proven autonomy and outcomes
Strong communication skills with fluency in Italian and English (a must-have), both written and spoken
Strong project management skills with ability to coordinate and drive complex projects through the matrix
Ease in cross-functional context and ability to build team relationships across global and international teams
Proficiency in budgeting and budget management
Highly customer-focused and results-driven
Strategic thinking & business acumen
Growth mindset and innovation-attentive
Domicile in Lombardy
Desirable Skills / Experience
Experience in product launches (both pre-commercial readiness and post-launch acceleration)
Experience in pediatrics and/or rare disease field – an added value; experience in the specific therapeutic areas of META+ is also valuable
Experience in forecasting
Track record of continuous process improvement
Ability and experience in aligning objectives and priorities across functions
Digital proficiency and curiosity
When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines.
In-person working gives us the platform we need to connect, work at pace and challenge perceptions.
That's why we work, on average, a minimum of 50% days per month from the office.
But that doesn't mean we're not flexible.
We balance the expectation of being in the office while respecting individual flexibility.
Join us in our unique and ambitious world.
At AstraZeneca, you'll find an environment where innovation thrives, driven by a commitment to serve patients with rare diseases.
Our entrepreneurial spirit combined with the strength of a global biopharma creates a unique culture where ideas flourish.
You'll be part of a team that deeply connects with patients, understanding their journeys to tackle the toughest challenges.
With tailored development programs, you'll grow alongside exceptional leaders and peers, making an impact that truly counts.
Ready to join a team that makes a difference?
Apply now!
Date Posted: 24-nov-****
Closing Date: 07-dec-****
Alexion is proud to be an Equal Employment Opportunity and affirmatively action employer.
We are committed to fostering a culture of belonging where every single person can belong because of their uniqueness.
The Company will not make decisions about employment, training, compensation, promotion, and other terms and conditions of employment based on race, color, religion, creed or lack thereof, sex, sexual orientation, age, ancestry, national origin, ethnicity, citizenship status, marital status, pregnancy (including childbirth, breastfeeding, or related medical conditions), parental status (including adoption or surrogacy), military status, protected veteran status, disability, medical condition, gender identity or expression, genetic information, mental illness or other characteristics protected by law.
Alexion provides reasonable accommodations to meet the needs of candidates and employees.
To begin an interactive dialogue with Alexion regarding an accommodation, please contact ******.
Alexion participates in E-Verify.
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