PRegional Marketing Manager (Southern Europe) – VAF 331 /p pItaly /p pOther /p pbPermanent contract /b /p pProductLife Group is looking for a Regional Marketing Manager (Southern Europe) in Italy to join our Global Marketing team. /p pbRole : /b /p pAs a Regional Marketing Manager, you will play a pivotal role in executing localized marketing strategies that align with global objectives. Operating within a matrixed environment, you will collaborate closely with sales, sales operations, and global marketing teams to drive brand awareness, customer engagement, and revenue growth in your designated region. /p pbKey Responsibilities /b /p ol liStrategic Campaign Execution: Develop and execute digital marketing campaigns across social media, email, and advertising platforms to promote service offerings, company insights, and events. Regularly analyze and report on campaign success metrics. /li liSocial Media Management: Oversee regional social media channels, create engaging content, and respond to audience interactions to enhance brand presence. /li liMarketing Technology Expertise: Act as a super user for marketing platforms such as Pardot, managing email campaigns, website updates, and analytics. Lead the use and optimization of tools for webinar hosting and project manage all webinar-related activities. /li liEvent Support Management: Coordinate event logistics in collaboration with the global events director, serve as a point of contact for internal teams and event organizers, and provide on-site support as necessary. /li liMarketing Analytics Reporting: Develop and implement robust analytics to track and measure marketing effectiveness across multiple channels, including website engagement, digital ads, events, newsletters, and social media campaigns. Use insights to drive continuous improvement. /li liContent Management: Ensure all marketing content is current and consistent across local channels. Maintain detailed tracking and calendars for all marketing activities to enhance planning and coordination. /li /ol pbRequired skillset /b /p ul li5+ years of relevant experience. /li liStrong interpersonal and communication skills, with the ability to work effectively in a cross-functional team environment. /li liStrong writing, editing, proofreading capabilities are mandatory. /li liStrong interpersonal skills, in particular the ability to work effectively with a wide variety of upstream and downstream partners in an international environment. /li liCapacity to understand and communicate with colleagues in English. /li /ul pJ-18808-Ljbffr /p #J-18808-Ljbffr