Ph3Job Title /h3pMedia PR Influencer Marketing Manager (Italy Greece Israel) /ph3Job Description /h3pIn this role you will have a significant impact on business growth by driving innovative media planning that supports sales objectives and strengthens digital presence. You will be part of the Personal Health team for IIG (Italy Israel and Greece) collaborating across the different organizations and reporting to the Consumer Marketing Leader. /ph3Responsibilities /h3ulliBuild strategic media plans to achieve Business Marketing goals and sell-out ambitions by working with the media agency. /liliAnalyze media landscape to develop comprehensive and innovative marketing/media tactics that outperform the competition. /liliDesign and implement data-driven marketing strategies aimed at driving significant increases in traffic leads and sales. /liliPartner with Shopper Marketing Commercial teams to embed media capabilities in e-trade and Retail Media plans to effectively drive sell-out. /liliCollaborate with local and regional Marketing teams to localize creative assets and toolkits. /liliDevelop test-and-learn programs with agencies to optimize performance. /liliConduct data analysis to make informed data-driven decisions that continuously improve campaign performance and maximize return on investment (ROI). /liliMonitor Media Marketing Business KPIs and report insights to senior management highlighting progress and areas for improvement. /li /ulh3Qualifications /h3ulliBachelors or Masters degree in Marketing Business Communications or related fields. /lili3-5 years in performance marketing media planning or digital marketing in an agency or multinational company environment. /liliAdvanced knowledge of media platforms data analysis KPIs (CPA ROAS) and digital marketing tools. /liliStrong analytical skills (including advanced Excel expertise) to calculate ROI and manage budget planning effectively. /liliNegotiation skills to increase efficiency of media investments. /liliStrong ability to work in cross-functional teams results-oriented mindset and innovative approach. /liliExcellent stakeholder management skills to collaborate across internal teams and with external agencies. /liliProven ability to work effectively as a team player building trust and collaboration. /liliExcellent presentation and communication skills. /liliA global mindset with cultural agility a consumer-centric approach and a data-driven decision-making style. /liliFluent in English in addition to Italian as local language. /li /ulh3Working Together /h3pWe believe that we are better together than apart. For our office-based teams this means working in-person at least 3 days per week. /ppOnsite roles require full-time presence in the company's facilities. /ppField roles are most effectively done outside of the company's main facilities generally at the customers or suppliers locations. /ppIndicate if this role is an office/field/onsite role. /ph3About Philips /h3pWe are a health technology company. We built our entire company around the belief that every human matters and we won’t stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others. /pulliLearn more about our business. /liliDiscover our rich and exciting history. /liliLearn more about our purpose. /li /ulpIf you’re interested in this role and have many but not all of the experiences needed we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here. /ph3Key Skills /h3ulliBusiness Development /liliGraphic Design /liliInternal Communications /liliSpecial Events /liliWeb Content /liliPress Releases /liliTwitter /liliMarket Research /liliSEO /liliFacebook /liliROI /liliTrade shows /liliCompany Vehicle /liliInstagram /liliAnalytics /li /ulpbRequired Experience: /b Manager /ppbEmployment Type: /b Full-Time /ppbVacancy: /b 1 /p /p #J-18808-Ljbffr