Content Strategist - HybridAriete Capital Group - Turin, ItalyApprenticeship - Full-time
About Ariete Capital GroupAriete Capital Group is a Turin-based investment and advisory firm focused on international wealth planning and asset management. We work with a global client base and operate across multiple brands, each with a distinct positioning and audience. Every piece of content serves a specific position in the funnel, reaches a sophisticated audience, and is held to high editorial and strategic standards.
The RoleThis is a dual-track position: creative direction and operational execution across all our brands. The Content Strategist owns the editorial output from brief to publication, working under the CMO's strategic direction.The role requires someone who understands that a financial services audience with $1M+ in investable assets reads differently from a general consumer audience, and who writes accordingly.
ResponsibilitiesManage and execute the multi-brand editorial calendar across Instagram, LinkedIn, and YouTubeWrite and edit scripts, captions, article copy, and LinkedIn posts in English, maintaining a distinct tone of voice for each brandProduce and brief recurring content formats: short-form video scripts for AI avatar and faceless contentPropose new editorial angles, format ideas, and content series based on audience behavior and performance dataReview weekly content performance across platformsMonitor relevant developments in investment migration, Italian tax residency, and international wealth planning to inform content direction
RequirementsWritten English at a professional level. All content across the group is produced in EnglishUnderstanding of how content strategy works across different brand identities and audience segmentsFamiliarity with social media platforms and their content logic: what drives distribution, what drives engagement, and whyHands-on experience with AI content production tools. We use HeyGen, ChatGPT, and Claude daily. Candidates who already work with these tools will be considered first.Ability to manage multiple workstreams and deadlines without losing qualityA portfolio or track record that shows both strategic thinking and execution, in any context
Financial services experience is a plus. What matters more is the ability to communicate complex topics to a sophisticated audience without simplifying them into noise.
Send your cv and portfolio at apisano@arietecapital.com