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HA - Trade Marketing Manager B2B page is loaded HA - Trade Marketing Manager B2B Apply remote type Hybrid locations Via Mike Bongiorno, Milano, Italy time type Full time posted on Posted 28 Days Ago job requisition id R89645 Position Summary
Job Purpose
Leading the implementation of B2B marketing strategy for Built IN products by developing and following up projects, product launches and Kitchen channel marketing activities. Keep tracking of the trade marketing budget allocations of expenses together with Built In Marketing Manager and Head of Biz Planning, scheduling and making projects become concrete on the market. Role and Responsibilities
Key Responsibilities:
Maintain and control all B2B Trade Marketing activities ensuring the alignment to Samsung’s HA strategies and guidelines, segmenting by B2B sales channel (Kitchen Manufacturers & Kitchen Distributors)
Planning and assigning POS (product display/mockup), Promotional and POP materials in the main distribution channels, segmenting by target group
Studying and applying the Showroom project with special customers
Coordinate and planning the trade marketing budget process with ownership
Managing online contents (products and brand), delivering to main partners’ website/platform/sns
Coordinate vertical digital projects, interacting with HA Digital Team and communication agencies
Supervise logistics of trade materials
Skills and Qualifications
Qualifications/Requirements:
Educational Background: Master degree in Marketing specialization.
Professional Background: more than 5 years exp in Built-In field in roles of Product Management/ Trade Marketing/Brand-Category Management roles.
Computer Knowledge: Excellent Excel and Power Point required.
Capability on reading sales & market data.
Language Knowledge: Very good written and good spoken English.
Travel required: 20% domestic transfers and 5% foreign transfers.
Very good relational skills and proactive attitude.
Time management.
Well oriented to improve, learning in a stimulating environment and providing own added value to the team. Multicultural approach and attitude to work with a multi-team approach (internal & external)
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