PpRome, Metropolitan City of Rome Capital, Italy /p pWe are seeking an experienced bSenior Marketing Manager /b to lead regional marketing activity across bEurope /b, with a primary focus on bItaly /b and bSpain /b. /p pThis role is responsible for driving bservice demand, customer footfall, revenue growth, and brand awareness /b through a mix of B2C, B2B2C, and B2B marketing initiatives. You will lead data-driven marketing campaigns, strategic partnerships, and customer engagement initiatives while enhancing the overall passenger and customer experience across multiple airport-related services. /p h3Key Responsibilities /h3 ul liDevelop and execute regional bmarketing and partnership strategies /b to drive revenue and customer engagement across all lines of business, including lounges, transit hotels, airport dining, meet greet, concierge, and passenger services. /li liLead and manage the bItaly Spain marketing teams /b, ensuring effective execution of regional and global campaigns. /li liDrive customer acquisition and engagement through targeted, data-driven campaigns and clear communication strategies. /li liUtilise insights and ROI analysis to develop high-impact marketing programmes that maximise cross-business opportunities. /li liProject manage campaigns end-to-end, coordinating with Operations, eCommerce, Brand, Loyalty, Sales, and Business Development teams. /li liAnalyse market trends, customer behaviour, and competitive landscapes to inform marketing and partnership decisions. /li liOversee content development and execution across all channels, including POS, websites, mobile apps, CRM platforms, and corporate sales. /li liWork closely with design teams, agencies, and vendors to ensure strong visual impact and brand consistency. /li liDevelop and implement local partnership plans with regional stakeholders. /li /ul pSupport selected global marketing initiatives where required. /p ul liLead, coach, and guide local marketing teams in a fast-paced, multicultural environment. /li /ul h3Requirements /h3 pbExperience Knowledge /b /p ul liMinimum b10 years marketing and partnership experience /b, ideally at a regional or global level. /li liBackground in baviation, travel, hospitality, or airport environments /b strongly preferred. /li liProven track record of delivering high-impact, ROI-driven marketing campaigns. /li /ul pbEducation /b /p pDegree in Marketing, Business Administration, or a related discipline. /p pStrong commercial and revenue-focused mindset. /p ul liExcellent project management, stakeholder management, and leadership skills. /li liHighly analytical, with strong data interpretation and reporting capability. /li /ul pConfident communicator across all seniority levels and cultures. /p pbOther Requirements /b /p pWillingness to travel regularly across Italy and Spain. /p pComfortable operating in a fast-paced, dynamic environment. /p pbWorldwide lounge access /b for you and your family (including parents) /p pbHotel discounts of 20% /b /p pbAll business-related expenses fully covered by the company /b /p /p #J-18808-Ljbffr