For over 75 years, BIC has been creating ingeniously simple and joyful products that are part of every heart and home.
As a member of our team, you'll be part of reigniting a beloved brand as we continue to reimagine everyday essentials in new sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers, and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to make a meaningful impact on our mission.
It's a colorful world—make your mark by joining the BIC team today.
We strive to provide a comprehensive benefits package that supports the well-being and professional growth of our team members. In many locations, we offer:
* Competitive compensation and recognition
* Hybrid work environment and flexible approach to work
* Retirement and financial savings options
* Well-being and mental health support
* Parental leave
* Physical well-being initiatives and health insurance plans
* Professional development opportunities
* Volunteer opportunities
Overview
As a Product Manager, Human Expression, you will be part of the Marketing Team, reporting directly to the Senior Product Manager. You will be responsible for developing and implementing annual marketing plans for the Human Expression category, incorporating all aspects of the marketing mix to secure profitable growth for BIC and increase consumer preference for our brand.
Main Responsibilities:
1. Define yearly marketing plans within the framework of EU strategy and local long-term vision.
2. Set marketing communication objectives for the category to develop and implement marketing and promotional plans covering ATL & BTL actions.
3. Manage product portfolio, defining appropriate product mix and price positioning per channel based on customer and consumer needs.
4. Champion market data and insights across the business, evaluate trends, opportunities, or threats, and turn data into strategic actions.
5. Proactively explore and unlock new growth opportunities.
6. Manage the brand support budget, including setting, control, and reporting.
7. Ensure business profitability and increase ROI.
8. Contribute to sales forecasting in cooperation with planning and sales teams, ensuring accuracy.
9. Manage cross-departmental communication and coordination for smooth plan implementation.
10. Collaborate with HQ marketing team to validate plans and align with EU strategy.
11. Work closely with Sales & Category teams to identify and deliver growth opportunities.
Qualifications:
1. University Degree in Economics, preferably with a post-graduate degree in marketing.
2. At least 3-4 years of experience in marketing roles, preferably in FMCG companies.
3. Excellent proficiency in English, both spoken and written.
4. Proficiency in MS Office (Word, Excel, PowerPoint).
5. Strong interpersonal and communication skills.
6. Inclination towards innovation and out-of-the-box thinking.
7. Strong analytical skills to interpret market trends from various data sources and identify growth opportunities.
Hybrid working model with 3 days in the office.
Full-time position.
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BIC is an Equal Opportunity Employer. We are committed to diversity and inclusion in our hiring practices. All employment decisions are based on qualifications, merit, and business needs, without regard to race, religion, color, national origin, gender, sexual orientation, veteran status, disability, or other protected characteristics.
BIC does not accept unsolicited resumes from search firms for this role. Resumes submitted without a valid search agreement will be considered the property of BIC, and no fees will be paid.
Required Experience:
Key Skills: Time Management, Data Analytics, Analytical Thinking, Agile Methodologies, Requirement Gathering, Strategic Thinking, Visio, Communication, Problem Solving, Market Research, UML, Cross-Functional Teams
Employment Type: Full-Time
Experience: 3-4 years
Vacancy: 1
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