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Marketing manager

Firenze
Hosco.com
Responsabile marketing
Pubblicato il 29 aprile
Descrizione

Marketing Manager
Overview
The Marketing Manager is a multi-tasking marketer supporting an integrated marketing approach of Hotel Savoy marketing activities. The role executes key marketing activities, including collateral, advertising, digital, social, CRM, affinity partners and promotions in key markets. The Marketing Manager aims to develop both brand loyalty and revenue for the hotel and promotes key brand programmes, promotions and new initiatives. Reports to: Director of Marketing, Northern Italy.
Responsibilities

Creation of marketing initiatives dedicated to the Hotel Savoy
Creation of marketing collaterals
Support in creating packages
Support in updating content on the website
Image library management
Management of CRM campaigns and data acquisition campaigns
Creation of gift vouchers and support executions of gift vouchers campaigns
Assist Head Office with the creation of material for their newsletters
Point of contact for the hotel to support ad hoc marketing requests
Support promoting the hotel F&B outlets through clear marketing actions (online and offline)
Support with Digital and Social Media Activities
Execution of photo and video shootings, in collaboration with the Director of Marketing and the Centre: organization of all the pre-shooting details and support on site

We offer

Permanent contract according to C.C.N.L. Settore Turismo
Learning & development activities and career opportunities
Opportunity to stay in one of our hotels at a reduced rate (35€ per night) after 6 months of working; 50% discount at bars and restaurants of the Company and 20% discount on wellness treatments at our Spa
Staff celebrations

Competencies required

Managing Team Performance: Sets high standards for oneself and Team Members, provides guidance, development and takes corrective action to achieve consistently high levels of service
Personal Effectiveness: Adapts interpersonal style and skills to achieve high quality results; modifies behaviour to accommodate individuals, situations and different tasks
Personal and team development: Seeks opportunities to learn and to develop themselves and others to add value to performance
Business awareness: Understands the direct connection between day-to-day service delivery and how it impacts departmental, hotel and company success
Service excellence: Delivers service standards that consistently exceed guest expectations
Technically skilled: Demonstrates and understands job requirements and the technical skills and knowledge required to perform well in line with SOPs

Other requirements

Bachelor’s or master’s degree in Marketing or Communications
Minimum 3 years Marketing experience
Communications savvy - verbal and written
Knowledge of Adobe Campaign Classic (CRM) is a plus
Basic knowledge of digital and social media marketing
Excellent computer skills (PowerPoint, Excel, Word)
Italian and English at advanced level

Please apply forwarding your CV with full details and enclose the approval to process the personal data according to local privacy laws and standards (d.lgs. 196/03).
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