PstrongAbout the Company /strong /ppbr/ppbr/ppMILANER was founded by a group of Italian women who grew up as friends in Central Italy, in one of the country’s main luxury manufacturing districts. They started MILANER to bring authenticity and sustainability back to luxury and to close the gap between artisans, brands, and customers. The name comes from our story. “Milaner” is the Italian root of the English word milliner, and a tribute to our first artisan partnership with Veronica Marucci, a milliner from Le Marche. We work exclusively with Italian luxury artisans whose craft has been refined over a lifetime, and whose tradition risks being lost. Production happens in small batches, with a no-waste approach, and we treat every artisan partner as a creative collaborator. We are an emerging slow-luxury brand with an already sizeable and growing following. We sell online to a global audience, and we’re looking for someone to help us tell our quiet luxury and craftsmanship story to a new generation of discerning customers. With the Milaner brand experiencing robust acceleration, a strong growth trajectory and expansion possibilities, we are looking for an enthusiastic and experienced marketing specialist to join our small but agile team and help us grow the company. /ppbr/ppbr/ppstrongAbout the Role /strong /ppbr/ppbr/ppWe’re hiring a Brand Marketing Sr Manager to lead all our marketing and brand work. You’ll be in charge of our brand voice, content, organic social, email, campaigns, and creative production, and bring our heritage and artisan-first world to life online for customers globally. The job is part strategy, part execution. You’ll write the brief in the morning and ship the asset in the afternoon. Every piece of content is a chance to show the people behind our products and tell their story honestly. You’ll work closely with the CEO, the performance marketing team, and our partners (PR agencies, creative collaborators, photographers, and the artisans themselves) to keep every touchpoint consistent and clearly MILANER. /ppbr/ppbr/ppstrongResponsibilities /strong /ppbr/ppbr/pullistrongBrand Communication Content Strategy /strong /liliDefine and develop MILANER’s communication strategy, tone of voice, and content pillars. /liliBuild stories around our products, lifestyle appeal, our archive-inspired collections as well as new drops, and above all the artisans who make our work possible. /liliKeep visual and editorial consistency across every channel. /li /ulpbr/pullistrongOrganic Social Strategy Management /strong /liliBuild and run the organic social strategy, with Instagram and Facebook as our main channel for growth and engagement. /liliDevelop content that goes beyond product shots: workshop visits, process moments, archive deep-dives, founder stories, customer rituals. /liliGrow a community that’s interested in how things are made. /liliDevelop content that can translate into complete online and offline touchpoint ecosystems as the company grows. /li /ulpbr/pullistrongEmail Marketing (DEM) Strategy Management /strong /liliPlan and run email campaigns and automated flows that read more like a journal than a promotional blast. /liliUse email to keep customers engaged, support new batches and seasonal launches, and share the stories behind each piece. /liliTest segmentation, copy, and design regularly to improve results, while keeping the brand voice intact. /li /ulpbr/pullistrongCampaign Communication Launch Coordination /strong /liliCoordinate communication for new batches, archive drops, and seasonal campaigns across every channel: site, social, email, paid, PR. /liliBuild briefs, timelines, and rollout plans that connect product, story, and artisan partner from teaser to final asset. /li /ulpbr/pullistrongInfluencer Collaboration Strategy /strong /liliFind, brief, and manage relationships with creators, editors, stylists, and cultural voices whose taste fits MILANER, people who actually care about craft, heritage, and refined aesthetics. /liliTrack ROI and content quality, and refine the partnership strategy over time, with authenticity coming before reach. /li /ulpbr/pullistrongShooting Creative Production Management /strong /liliPlan and produce photo and video shoots, from briefing and casting to on-set coordination and asset delivery. /liliCapture the process as well as the product: artisan workshops in Italy and France, behind-the-scenes moments, and the people behind every piece. /liliMake sure every visual fits MILANER’s standard and the channel it’s made for. /li /ulpbr/pullistrongVisual Marketing Collateral Production /strong /liliCreate and oversee all graphic assets: newsletters, social creatives, landing pages, brand documents, and presentations. /liliMaintain a clean, organized brand asset library and a visual system that feels timeless. /li /ulpbr/pullistrongExternal Agencies Management (PR Creative) /strong /liliManage day-to-day relationships with our PR and creative agencies. /liliBrief them clearly, and make sure everything they deliver fits MILANER’s voice, look, and business goals. /li /ulpbr/ppbr/ppstrongQualifications /strong /ppbr/pulli4 to 6+ years in brand, communication, or marketing roles, ideally in fashion, luxury, lifestyle, or craft-driven consumer brands /liliTrack record growing brand presence and engagement on Instagram for a brand where aesthetics and storytelling matter (case studies welcome) /liliHands-on experience with email marketing platforms (Klaviyo, Mailchimp, Brevo, or similar) and a structured approach to campaigns and flows /liliAbility to think in terms of creative campaigning and to translate storytelling into visual formats in a cohesive manner across all engagement channels /liliStrong editorial and visual taste: you can recognize what’s on-brand quickly and protect it across every output /liliAbility to brief and direct shoots, designers, and agencies clearly /liliExperience managing influencer collaborations and external PR/creative partners /liliSharp copywriting in English, with a feel for tone and rhythm. Italian is a real plus given our roots and our artisan network /liliComfortable moving between strategy and hands-on execution /liliOrganized, autonomous, and reliable in a fully remote setup /liliReal interest in craftsmanship /li /ulpbr/ppstrongWhat We Offer /strong /pp∙ Fully remote, anywhere in Europe (working hours within CET ± 2h) /pp∙ Real ownership over how the brand looks, sounds, and grows /pp∙ Direct collaboration with the founders and a small, ambitious team /pp∙ Travel to artisan workshops in Italy, plus shoots, and team gatherings /pp∙ Competitive compensation based on experience /pp∙ Budget for tools, learning, and creative collaborators /p